Natalia Koall is a London-based freelance art director and set designer working across editorial and commercial projects. She collaborates with photographers, brands, and creative teams to shape visual narratives — from concept development and moodboards to set styling and final compositions.

With a background in interior design, she brings spatial sensitivity to both still life compositions and larger environments, crafting images that are thoughtful, tactile, and emotionally precise. Her work is defined by a cinematic palette, soft structure, and the elegance of restraint.

Drawn to the poetry of objects and the quiet power of subtle contrasts, Natalia creates spaces that feel lived-in and layered — where every element holds meaning. A visual storyteller grounded in feeling rather than noise.